Hey there! I’m Joelene—an artist, entrepreneur and business blogger. I have spent a nearly quarter of a centrey in the entrepreneurial world. Starting in 2004, with my wedding photography business (which I still do, because, honestly, it sparks too much joy to give up.) Then, in 2016, I made the bold move to start coaching women-owned startups. And now, I am once again following what my soul is telling me: it’s time to write.

My website and blog posts are meant to empower online coaches and female entrepreneurs—especially my fellow introverts—to find success in this loud, extroverted world, all while staying true to who they are.

So, welcome to my corner of the internet. Where I share insights and lessons learned from my 24 years of being a business owner, to empower you on your own journey.

I’m here to help you create your own path, guided by your values and vision, not sales tactics.

So, take a look around! You’ll find articles designed to spark ideas and give you practical tools to grow and thrive. And if you’re ready to dive deeper, I’ve got courses and memberships packed with strategies for genuine growth and soulful success. Most importantly, know that this is a safe place where your journey is celebrated—quirks and all!