The Quiet Business Method

H
ow I Run My Business (and Why You Might Want To)
Surprisingly, running an online business is loud these days. Everyone has advice that they need to put in front of you. Most of it sounds like this:
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Show up everywhere, all the time.
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Launch bigger, launch faster, then launch again.
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More funnels, more platforms, more content.
If you’re an introvert, or just a human with a nervous system, I know you know what happens next: burnout. Only, now it is wrapped up in a pretty little bow and disguised as “hustle.”
That’s the path I went down—twice. Once in photography, once when I pivoted into the online business world. I followed the playbook. I did what the “big names” said. I was exhausted, scattered, and somehow less clear than when I started.
Finally, after a couple of personal meltdowns (that may or may not have included a pint of Ben & Jerry’s and Moulin Rouge on repeat), is when I started piecing together what eventually became The Quiet Business Method.
The name came later because at first, it was just me trying to survive. I started stripping back what wasn’t working:
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Instead of juggling five half-baked offers, I focused on one service that actually paid me.
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I stopped posting everything everywhere, all the time just to be “seen”, and I committed to writing one substantial piece of content that is helpful.
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Instead of chasing every shiny new trend, I asked myself: Is this actually useful—or just another thing the internet thinks I should care about?
Over time, I noticed a rhythm in how I worked through problems. Every time my business felt stuck, it wasn’t because I needed “more.” Nor did I need to search for the latest online business guru to tell me yet another way to hustle my way to success. It was because I needed to clarify, simplify, and show up—but only one at a time.
That rhythm became a framework. And that framework became The Quiet Business Method.